Privacy Policy

This Privacy Policy explains how UseLoyalty collects, uses, shares, and protects information when you visit our website, request a demo, communicate with us, or use our loyalty and engagement services.

If a business uses UseLoyalty to operate a loyalty program, that business controls the customer program and may have its own privacy notices. We process customer information for that business according to our agreement with them.

We collect information you provide directly, information generated when you use the site or services, and information from tools that help us operate the business.

• Contact information such as name, email address, company name, and details submitted through demo or contact forms.
• Account and workspace information such as login details, team members, program configuration, rewards, and business preferences.
• Customer loyalty data processed for merchants, such as identifiers, points, reward activity, referrals, missions, tiers, badges, and related engagement events.
• Usage and device data such as pages viewed, browser type, IP address, referring pages, timestamps, and interactions with the website or product.
• Communications with us, including support messages, demo scheduling details, and feedback.

We use information to provide, maintain, secure, and improve UseLoyalty, to respond to requests, and to help businesses run loyalty programs.

• Provide product features, dashboards, analytics, rewards, referrals, and related customer engagement workflows.
• Respond to inquiries, schedule demos, provide support, and send service-related communications.
• Monitor performance, prevent misuse, debug issues, and improve reliability and security.
• Analyze website and product usage so we can improve user experience and prioritize product development.
• Send marketing communications where permitted, with the ability to opt out of promotional email.

We may use cookies, pixels, local storage, and similar technologies to keep the site working, remember preferences, measure traffic, and understand how visitors engage with the website.

Our website may use analytics and experience tools such as Google Analytics, Microsoft Clarity, PostHog, scheduling tools, chat tools, and similar service providers. These providers process information according to their own terms and privacy notices.

We do not sell personal information. We share information only when needed to operate UseLoyalty, comply with law, protect rights, or complete a business transaction.

• Service providers that support hosting, analytics, email, scheduling, customer support, security, payments, and infrastructure.
• Businesses that use UseLoyalty, where information relates to their own loyalty programs and customers.
• Authorities, regulators, or other parties when required by law or to protect rights, safety, and security.
• Successors or advisers in connection with a merger, acquisition, financing, reorganization, or sale of assets.

We keep information for as long as needed to provide the services, comply with legal obligations, resolve disputes, enforce agreements, and maintain business records.

Customer loyalty data processed for a business is retained according to the applicable customer agreement, product settings, and lawful instructions from that business.

We use reasonable technical and organizational safeguards designed to protect information against unauthorized access, loss, misuse, or alteration. No online service can guarantee perfect security, so users should also protect account credentials and access permissions.

Depending on your location, you may have rights to access, correct, delete, export, restrict, or object to certain processing of personal information.

If your information is part of a loyalty program run by a business using UseLoyalty, please contact that business first. We will support reasonable requests from the business that controls the program data.

UseLoyalty may process information in countries other than where you live. Where required, we use appropriate safeguards for international transfers of personal information.

UseLoyalty is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided information to us, contact us so we can take appropriate action.

We may update this Privacy Policy from time to time. When we make changes, we will update the date on this page. Material changes may also be communicated through the website, product, or email where appropriate.